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New campaign to support women entrepreneurs

The Federation of Small Businesses and Facebook have announced that they are working together to support women entrepreneurs in the UK.

The Federation of Small Businesses (FSB) is to collaborate with Facebook on its new campaign She Means Business. The partnership aims to inspire future women business owners and provide practical support through tools and online learning sessions.

Research commissioned by Facebook and carried out by Development Economics and YouGov shows that around 2.7 million UK women want to start a business. The report finds that the creation of 340,000 new businesses by women would support 425,000 additional jobs and unlock a potential £10.1 billion boost to the UK economy.

An FSB report published in April, Women in enterprise: the untapped potential, also explored the challenges and opportunities for women in business and, in line with the Facebook research, it found one of the biggest barriers for women was confidence.

The FSB research found that while women-led businesses face many of the same challenges all small firms encounter - including problems around cash flow (42%) and accessing finance (25%) - some issues are more acute for women business owners. Key challenges include balancing work and family life (40%), achieving credibility for the business (37%) and a lack of confidence (22%). All of these, says the FSB, are limiting women's ability to start, run and grow their businesses.

The FSB has launched the Women in Enterprise Taskforce to support woman entrepreneurs and business owners. It will host regional events and networking opportunities.

Sandra Dexter, FSB National Vice-Chair, said: 

"There is now a record number of UK smaller businesses and the self-employed, and at FSB we have seen more and more women set themselves up in business and join us. I'm delighted that FSB is working with Facebook on She Means Business, a campaign which will be a real boost for female entrepreneurship."

More information on Facebook's #shemeansbusiness campaign is on the Facebook website.

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